SERENE
HAVEN
Hospitality
REAL ESTATE
brand identity | LOGO
editorial | TOUCH POINT
WEBSITE
2023
SereneHaven is more than just a hotel; they're your sanctuary, your escape from the chaos of everyday life. Here, you can immerse yourself in a world where tranquility and luxury coexist harmoniously, all while being cradled in the embrace of Mother Nature herself. The logo and brand identity serve as a vivid testament to the luxury that defines SereneHaven. The monogram, an elegant fusion of the letters 'S' and 'H,' creates a distinct pattern that encapsulates the very essence of our brand. This pattern is artfully woven into various facets of our identity, including our website, to evoke a sense of opulence and sophistication.
The typography is carefully curated, representing the duality that defines us. It marries two contrasting typefaces – serif and sans serif – mirroring both the desire for a tranquil getaway and the architectural marvel . The san serifs embody the heritage and solidity of our brick-laden architecture, while the serif reflects the modern oasis we've created within.